Test Monetization Early

Test monetization early. You can fool yourself into believing that there is inherent value in your product but you only really know when somebody has to get out a credit card and part with hard-earned money.

Great blog post coming out of Mark Suster’s blog, interviewing Internet pioneer Bill Gross. In this excerpt about testing monetization, there are a number of models, some of which work better than others. It’s really useful to have a testing environment for monetizing products and services, whereby you can get really useful and qualitative customer feedback, to ensure the little tweaks that can accelerate and improve monetization.


Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s